Introduction
Customer Privacy Policy
Date: 30th Oct 2024
1.1 This is the Privacy Policy ("Policy") for the website hosted at www.LeaseMe.ae ("Site") and the LeaseMe app ("App") (together, the "Platform"). The Platform is operated by or on behalf of LeaseMe (UAE) and its group companies as ("LeaseMe", "we", "us" and "our"). This Policy applies to users browsing our Platform and users using our services and our Platform ("you" and "your"). We are committed to protecting and respecting your privacy and have taken all necessary and reasonable measures to protect your personal information and handle the same in a safe and responsible manner.
1.2 Through our Platform, you can engage in subscribing to experiences with respect to devices by signing a personalized contract. The information contained in this Platform and the personal information collected by using/logging in to or accessing this Platform are stored on a secured server. It is stated by the server service provider that they follow all the best security practices required for the server.
1.3 This Policy is applicable to all users of this Platform. By visiting this Platform, you agree to be bound by the terms and conditions of this Policy. If you do not agree, please do not use or access our Platform. By mere use of the Platform, you expressly consent to our use and disclosure of your personal information in accordance with this Policy. Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it.
What Information Do We Collect About You?
2.1 Information You Provide Us
You provide us with the following categories of information about you, which is usually via our Platform, phone, email, or other methods. This includes:
2.1.1 Contact Information: Basic details such as your first and last name, mobile number, email address, work address, as well as billing and shipping details.
2.1.2 Identity Information: Additional data such as your photo, gender, date of birth, and any personal details included in the content you provide.
2.1.3 Communications Information: Records of any correspondence and communications with us, including details shared when you report an issue with our Platform or contact us via letters, emails, texts, in-app messages, or calls.
2.1.4 Financial Information: We do not access, collect, or store your payment information. Instead, we use a payment processor to manage these details.
2.1.5 Marketing Preferences: Information about your personal direct marketing preferences, such as whether you would like to receive email or text updates from us.
2.2 Information We Receive from Other Sources
We collaborate with third parties such as retailers, business partners, subcontractors, payment service providers, advertising networks, analytics providers, and search information providers. These parties may provide information about you, including:
2.2.1 Credit Information: Credit score and insolvency details from third-party credit score providers, which we use to assess and maintain your LeaseMe credit limit.
2.2.2 Verification Information: Verification services that may require government ID, selfies, or other documents for identity confirmation. This process is regulated by the service provider’s privacy policy.
2.2.3 Advertising Information: Advertisers may share technical data and insights about your interactions with them.
2.3 Information We Collect About You Automatically
Every time you use our Platform, we automatically collect:
2.3.1 Technical Information: This includes your IP address, login data, browser type and version, time zone, device IDs, and operating system.2.3.2 Visit Information: Data about your visit, such as URLs, clickstreams, page interaction, and errors encountered.
2.3.3 Location Data: Geographical data used to provide location-based services, such as fraud prevention or delivery verification.
2.4 Cookies and Device Data
We may use cookies and similar technologies to store information on your device, which helps personalize your experience and improve functionality. You can opt out or erase this data, though it may limit some features.
How Do We Use Your Information?
3.1 To Improve Your Experience
We use the information held about you to:
3.1.1 Understand how individuals use our Platform and improve its functionality.
3.1.2 Ensure content is presented in the most effective manner for you and your device.
3.1.3 Provide you with the information, products, and services you request or may find of interest.
3.2 To Manage Your Account
If you create and use an account with us, we use your Contact, Identity, Log-in, Financial, Credit, Verification, and Automatically Collected information to:
3.2.1 Create and administer your account with us.
3.2.2 Verify your identity and conduct credit checks through third-party providers.
3.2.3 Facilitate financial transactions related to payments you make through the Platform.
3.2.4 Fulfill our agreements with shareholders, investors, and finance providers.
3.2.5 Notify you of updates or changes to our services.
3.3 To Provide Customer Support
When you contact or engage with us, we use your Contact, Identity, Log-in, and Communications information to:
3.3.1 Provide assistance and troubleshooting.
3.3.2 Resolve issues with our Platform.
3.3.3 Respond to your queries and requests.
3.4 For Marketing and Advertising
We may use your Contact, Marketing, Advertising, and Automatically Collected information to:
3.4.1 Provide promotional updates and recommendations via email, SMS, or in-app alerts.
3.4.2 Conduct surveys and market research to improve our services.
3.4.3 Deliver personalized recommendations and targeted advertising.
3.4.4 Measure the effectiveness of advertising campaigns.
3.5 To Maintain and Enhance the Platform
We use your Account, Marketing, Advertising, and Automatically Collected information to:
3.5.1 Conduct troubleshooting, audits, and research to improve functionality.
3.5.2 Keep the Platform secure and detect fraudulent activity.
3.5.3 Ensure content is compatible with your device and preferences.
Who Do We Share Your Information With?
4.1 Within Our Group
We share your personal information with our subsidiaries and holding companies to support data processing and management.
4.2 With Selected Third Parties
We may share your information with:
4.2.1 Service providers assisting with website hosting, IT support, and fulfillment.
4.2.2 Advertisers and analytics providers for targeted advertising and optimization.
4.2.3 Credit agencies for creditworthiness checks and identity verification.
4.2.4 Payment processors to securely manage financial transactions.
4.3 For Legal and Security Purposes
We disclose information to law enforcement agencies or regulators as required to protect our rights, comply with legal obligations, or prevent fraudulent activity.
Where Do We Store Your Information?
5.1 Storage Location
We are based in the UAE, and your data is primarily stored within the country.
5.2 Transfers Outside the UAE
Your data may be transferred outside the UAE for:
5.2.1 Secure storage.
5.2.2 Facilitating order fulfillment and support services.
5.2.3 Business operations across our global group.
5.3 Safeguards
We ensure that any transfers comply with recognized legal adequacy mechanisms and appropriate security measures.
How Do We Protect Your Information?
7.1 Security Measures
We use physical, technical, and organizational measures to protect your data against unauthorized access and processing.
7.2 Encryption
All sensitive data, including payment information, is encrypted using SSL technology during transmission.
7.3 Limitations
While we strive to protect your data, the transmission of information via the internet is not completely secure, and you provide data at your own risk.How Long Do We Keep Your Information?
8.1 Retention Period
We retain your personal data as long as you have an account with us or as required under applicable law.
8.2 Opt-Out Requests
If you opt out of marketing communications, we may retain a record of your preferences to ensure compliance with your wishes.
8.3 Aggregated Data
Anonymous, aggregated data may be retained for research and service improvement purposes.